Start with Why. Not how much can I make, Not who will come
Tom sent me this TEDx talk, and it pretty much exactly captures why I do conferences. This came up in looking at some of the events that compete with my events. There's several people jumping Continue Reading
Diversity in Conferences
I'm kinda torn on the wh0le issue of diversity in conferences. Tech conferences specifically of course. We strive to make our events appeal to anyone and everyone, women, men, children (no joke) Continue Reading
Great post on “beginners guide to Attending Conferences”
Neil has a really great article on attending conferences, go check it out. This post is just my thoughts on some of his points. As a conference organizer (our 36 events, and Ignite and some other Continue Reading
Tom’s leaving after the next 360|Flex
As you may or may not know, I (Tom Ortega) will be leaving the 360|Conferences business after our next 360|Flex show in March of 2010. You can read about my personal reasons for leaving here. You Continue Reading
It’s a busy Summer!
We realized there wasn't any single place to point people to our roster of conferences this summer. These are in order: InsideMobile - july 26-27. San Jose CA. InsideRIA - August 23-24. San Continue Reading
3 Things to make conferences better, according to Harvard Biz Review
I've had this article open in a tab since, well it was published. I've been wanting to comment on it, since I don't think it's 100% right. YOu can read the entire thing at the HBR site, but I'll Continue Reading
It’s gonna be a busy summer!
Tom and I first met Steve Weiss at 360|Flex San Jose '07 (Yeah the very first one) and we hit it off immediately. Steve's an awesome guy so it wasn't hard for us to like him. We talked at length Continue Reading
The 4 W’s
I'm quickly becoming a fan of the small Biz Bee blog. This post was especially worth addressing here, since for many the answers might surprise or at least lead to "Ah, that makes sense". So here are Continue Reading
Core Competency is Important
Tom and I have had this talk many a time, I've mentioned it on my blog as well. Core Competency is important. Too many people over look it and branch out in ways that make little to no sense and only Continue Reading
Don’t like the rules? Change them
Every once in a while Tom and I get caught up in organizing a conference and lose sight of what really makes us, us. Sure we organize conferences, but that's not that hard part, lots of others do Continue Reading